1) PRELIMINARIES:

1. Please refer to the definitions below when reading this agreement.
2. Even if you only register for the free lite or the trial editions of our services, this agreement will apply.
3. Any orders following your acceptance of this agreement, or any installation, use or access of any Odex software or service are also governed by this agreement.
4. When you are entering into this agreement on behalf of another person or legal entity, you represent that you have the necessary authority to bind such person, entity and its affiliates to these terms and conditions.
5. If you do not have such authority, or if you do not agree with these terms and conditions, you must not accept this agreement and may not use the services.
6. This Agreement was last updated on the 10th of January 2018 and we reserve the right to amend or update the agreement from time to time.
7. We offer a dedicated and professional business to business service, and it is intended for the use of bona fide participants in the specified categories in the Outdoor Advertising and Media business. We therefore reserve the right to:
   1. Verify your registration information (for example, we may call you or ask for further information) before activating your access to our services.
   2. Deny access to our services to any party that is, in our sole discretion, not bona fide participants in the specified categories in the Outdoor Advertising and Media business.
   3. Terminate any Accounts that have been dormant for more than 3 months.

DEFINITIONS

8. "Affiliate" means any entity which directly or indirectly controls, is controlled by, or is under common control with the subject entity. "Control," for purposes of this definition, means direct or indirect ownership or control of more than 50% of the voting interests of the subject entity.
9. "Agreement" means this Subscription Agreement, which includes any amendments or updates of the agreement from time to time.
10. "Specified categories" means the Media Owners, Agencies, Landlords, Local Authorities and Advertisers as provided on the website.
11. "Malicious Code" means viruses, worms, time bombs, Trojan horses and other harmful or malicious code, files, scripts, agents or programs.
12. "Non-Odex Applications" means online applications and offline software products that are provided by entities or individuals other than Us and are identified as such, and that interoperate with the Services, including but not limited to Microsoft™, Google™, Telerik™, and Adobe™ applications.
13. "Order" means the online forms for placing orders hereunder, including addenda thereto, that are entered into between You and Us or any of Our Affiliates from time to time, including addenda and supplements thereto. By submitting an Order, an Affiliate agrees to be bound by the terms of this Agreement as if it were an original party hereto. Orders shall be deemed incorporated herein by reference.
14. "Purchased Services" means Services that You or Your Affiliates purchase under an Order, as distinguished from those provided pursuant to a free trial.
15. "Services" means the products and services that are ordered by You under a free trial or an Order and made available by Us either as an installed software application on a computer, tablet or mobile device, and or online via the user login link at www.odexcloud.com and/or other web pages designated by Us, including associated offline components, as described in the User Guide. “Services” exclude Non-Odex Applications.
16. "User Guide" means the online user guide for the Services, accessible via login at www.odex.software as updated from time to time. You acknowledge that You have had the opportunity to review the User Guide during the free trial described in Section 3 (30-Day Free Trial) below.
17. "Users" means individuals who are authorised by You to use the Services, for whom subscriptions to a Service have been ordered, and who have been supplied user identifications and passwords by You (or by Us at Your request). Users may include but are not limited to Your employees, consultants, contractors and agents, and third parties with which You transact business.
18. "We" or "Us" means Odex Middle East FZ LLC, Office 90, Building 8, Dubai Media City, United Arab Emirates.
19. "You" or "Your" means the company or other legal entity for which you are accepting this Agreement, and Affiliates of that company or entity.
20. "Your Data" means all electronic data or information submitted by You in terms of Purchased Services.

2) DATA SECURITY

1. Your data security is very important. Any data that gets entered into our systems will always be yours and is designated as either “secure” or “public”:
   1. Secure data is secure in your desktop application and is not available for sharing. It includes your confidential information and records relating to landlord or advertising agreements, asset costing, job information, and other business sensitive data. Nobody other than your own account users with the correct permissions and roles can legally access this data.
   2. Public data is the marketable data of the asset, i.e. the information that can be gathered by driving down the street and taking a picture of your site, such as the size, type, illumination, etc. Our professional and enterprise edition users can deactivate agency and advertiser access to this data if they prefer.
2. We will ask you to submit a contact email address, which will not be public data, but which we will use to forward any queries from agencies or advertisers, or media owners or landlords as the case may be, and to which you may then reply if you choose.
3. Your registration data is between us and We don’t share that with anyone. Please see our privacy policy.

3) FREE LITE & 30-DAY FREE PRO-TRIAL

1. The free lite and the 30-day free pro-trial the services are provided “as-is” and without any warranty.
2. Please note that while using the free lite and the 30-day free professional-trial editions, Your public data is viewable by other Odex users. This feature can only be deactivated in the Professional or Enterprise editions.
3. If You register on our website for a 30-Day free trial, We will make one or more Services available to You on a trial basis free of charge until the earlier of (a) the end of the free trial period for which you registered or are registering to use the applicable Service or (b) the start date of any Purchased Services ordered by You. Additional trial terms and conditions may appear on the trial registration web page. Any such additional terms and conditions are incorporated into this Agreement by reference and are legally binding.
4. Any data you enter into the services, and any customizations made to the services by or for you during your free trial will be permanently lost unless you purchase a subscription to the same services as those covered by the trial, purchase upgraded services, or export such data, before the end of the trial period.
5. You cannot transfer data entered or customizations made during the free trial to a service that would be a downgrade from that covered by the trial (e.g., from enterprise edition to professional edition or from professional edition to lite edition); therefore, if you purchase a service that would be a downgrade from that covered by the trial, you must export your data before the end of the trial period or your data will be permanently lost.
6. Please review the User Guide during the trial period so that You become familiar with the features and functions of the Services before You make Your purchase.

4) PURCHASED SERVICES

1. We shall make the Purchased Services available to You pursuant to this Agreement and the relevant Order Forms during a subscription term. You agree that Your purchases hereunder are neither contingent on the delivery of any future functionality or features nor dependent on any oral or written public comments made by Us regarding future functionality or features.
2. Unless otherwise specified in the applicable Order Form, (i) Services are purchased as User subscriptions and may be accessed by no more than the specified number of Users, (ii) additional User subscriptions may be added during the applicable subscription term at the same pricing as that for the pre-existing subscriptions thereunder, prorated for the remainder of the subscription term in effect at the time the additional User subscriptions are added, and (iii) the added User subscriptions shall terminate on the same date as the pre-existing subscriptions. User subscriptions are for designated Users only and cannot be shared or used by more than one User but may be reassigned to new Users replacing former Users who no longer require ongoing use of the Services.
3. Please note that unless you de-activate the feature, Your public data is viewable by other Odex users.

5) USE OF THE SERVICES

1. We will: (i) provide Our basic support for the Purchased Services to You at no additional charge, and/or upgraded support if purchased separately, (ii) use commercially reasonable efforts to make the Purchased Services available 24 hours a day, 7 days a week, except for: (a) planned downtime (of which We shall give at least 8 hours notice via the Purchased Services and which We shall schedule to the extent practicable during the weekend hours from 6:00 p.m. Friday to 3:00 a.m. Monday), or (b) any unavailability caused by circumstances beyond Our reasonable control, including without limitation, acts of God, acts of government, floods, fires, earthquakes, civil unrest, acts of terror, strikes or other labour problems (other than those involving Our employees), Internet service provider failures or delays, or denial of service attacks, and (iii) provide the Purchased Services only in accordance with applicable laws and government regulations.
2. We will maintain appropriate administrative, physical, and technical safeguards for protection of the security, confidentiality and integrity of Your Data. We shall not (a) modify Your Data, (b) disclose Your Data except as compelled by law in accordance with Section 9)c) (Compelled Disclosure) or as expressly permitted in writing by You, (c) access Your Data except to provide the Services and prevent or address service or technical problems, or at Your request in connection with customer support matters, or, (d) subject to sections 3)b) and 4)c), intentionally disclose Your data to other users of the Services other than as specifically provided for in this agreement.
3. You will (i) be responsible for Users’ compliance with this Agreement, (ii) be responsible for the accuracy, quality and legality of Your Data and of the means by which You acquired Your Data, (iii) use commercially reasonable efforts to prevent unauthorized access to or use of the Services, and notify Us promptly of any such unauthorized access or use, and (iv) use the Services only in accordance with the User Guide and applicable laws and government regulations. You shall not (a) make the Services available to anyone other than Users, (b) sell, resell, rent or lease the Services, (c) use the Services to store or transmit infringing, libellous, or otherwise unlawful or tortious material, or to store or transmit material in violation of third-party privacy rights, (d) use the Services to store or transmit Malicious Code, (e) interfere with or disrupt the integrity or performance of the Services or third-party data contained therein, or (f) attempt to gain unauthorized access to the Services or their related systems or networks.
4. Usage Limitations. Services may be subject to other limitations, such as, for example, limits on image file size or disk storage space, etc. Such limitations will be specified from time to time.

6) NON-ODEX PROVIDERS

1. Acquisition of Non-Odex Products and Services. We or third parties may from time to time make available to You third-party products or services, including but not limited to Non-Odex applications, implementation, customization and other consulting services. Any acquisition by You of such non-Odex products or services, and any exchange of data between You and any non-Odex provider, is solely between You and the applicable non-odex provider. We do not warrant or support non-Odex products or services. No purchase of non-Odex products or services is required to use the Services except a supported computing device, operating system, web browser and Internet connection.
2. Non-Odex Applications and Your Data. If You install or enable Non-Odex Applications for use with Services, You acknowledge that We may allow providers of those Non-Odex Applications to access Your Data as required for the interoperation of such Non-Odex Applications with the Services. We shall not be responsible for any disclosure, modification or deletion of Your Data resulting from any such access by Non-Odex Application providers. The Services shall allow You to restrict such access by restricting Users from installing or enabling such Non-Odex Applications for use with the Services.
3. Integration with Non-Odex Services. The Services may contain features designed to interoperate with Non-Odex Applications (e.g., Google, Facebook or Twitter applications). To use such features, You may be required to obtain access to such Non-Odex Applications from their providers. If the provider of any such Non-Odex Application ceases to make the Non-Odex Application available for interoperation with the corresponding Service features on reasonable terms, We may cease providing such Service features without entitling You to any refund, credit, or other compensation.

7) FEES AND PAYMENT FOR PURCHASED SERVICES

1. Fees. You shall pay all fees specified in all Order Forms hereunder. Except as otherwise specified herein or in an Order Form, (i) fees are based on services purchased and not actual usage, (ii) payment obligations are non-cancellable and fees paid are non-refundable, and (iii) the number of User subscriptions purchased cannot be decreased during the relevant subscription term stated on the Order Form. User subscription fees are based on monthly periods that begin on the subscription start date and each monthly anniversary thereof; therefore, fees for User subscriptions added in the middle of a monthly period will be charged for that full monthly period and the monthly periods remaining in the subscription term.
2. Invoicing and Payment. You will provide Us with valid and updated credit card information, or with a valid purchase order or alternative document reasonably acceptable to Us. If You provide credit card information to Us, You authorize Us to charge such credit card for all Services listed in the Order Form for the initial subscription term and any renewal subscription term(s) as set forth in Section 13)b) (Term of Purchased User Subscriptions). Such charges shall be made in advance, either annually or in accordance with any different billing frequency stated in the applicable Order Form. If the Order Form specifies that payment will be by a method other than a credit card, We will invoice You in advance and otherwise in accordance with the relevant Order Form. Unless otherwise stated in the Order Form, invoiced charges are due net 30 days from the invoice date. You are responsible for providing complete and accurate billing and contact information to Us and notifying Us of any changes to such information.
3. Overdue Charges. If any charges are not received from You by the due date, then at Our discretion, (a) such charges may accrue late interest at the rate of 6.5% of the outstanding balance per month, or the maximum rate permitted by law, whichever is lower, from the date such payment was due until the date paid, and/or (b) We may condition future subscription renewals and Order Forms on payment terms shorter than those specified in Section b) (Invoicing and Payment).
4. Fee increases: We reserve the rights to increase our fees annually on the 1st of January each year. Our fee increase will be based on the Consumer Price Index in respect of each region. Notwithstanding such CPI, our annual fee increase will not exceed 10% per year.
5. Suspension of Service and Acceleration. If any amount owing by You under this or any other agreement for Our services is 30 or more days overdue (or 10 or more days overdue in the case of amounts You have authorized Us to charge to Your credit card), We may, without limiting Our other rights and remedies, accelerate Your unpaid fee obligations under such agreements so that all such obligations become immediately due and payable, and suspend Our services to You until such amounts are paid in full. We will give You at least 7 days’ prior notice that Your account is overdue, in accordance with Section 13)c) (Manner of Giving Notice), before suspending services to You.
6. Payment Disputes. We shall not exercise Our rights under Section c) (Overdue Charges) or d) (Suspension of Service and Acceleration) if, in the Our sole discretion You are disputing the applicable charges reasonably and in good faith and are cooperating to resolve the dispute.
7. Taxes. Unless otherwise stated, Our fees do not include any taxes, levies, duties or similar governmental assessments of any nature, including but not limited to value-added, sales, use or withholding taxes, assessable by any local, state, provincial, federal or foreign jurisdiction (collectively, "Taxes"). You are responsible for paying all Taxes associated with Your purchases hereunder. If We have the legal obligation to pay or collect Taxes for which You are responsible under this paragraph, the appropriate amount shall be invoiced to and paid by You, unless You provide Us with a valid tax exemption certificate authorized by the appropriate taxing authority. For clarity, We are solely responsible for taxes assessable against it based on Our income, property and employees.

8) PROPRIETARY RIGHTS

1. Reservation of Rights in Services. Subject to the limited rights expressly granted herein, We reserve all rights, title and interest in and to the Services, including all related intellectual property rights. No rights are granted to You hereunder other than as expressly set forth herein.
2. Restrictions. You shall not (i) permit any third party to access the Services except as permitted herein or in an Order Form, (ii) create derivate works based on the Services except as authorized herein, (iii) copy, frame or mirror any part or content of the Services, other than copying or framing on Your own intranets or otherwise for Your own internal business purposes, (iv) reverse engineer the Services, or (v) access the Services in order to (a) build a competitive product or service, or (b) copy any features, functions or graphics of the Services.
3. Your Applications and Code. If You, a third party acting on Your behalf, or a User creates applications or program code using the Services, You authorize Us to host, copy, transmit, display and adapt such applications and program code, solely as necessary for Us to provide the Services in accordance with this Agreement. Subject to the above, We acquire no right, title or interest from You or Your licensors under this Agreement in or to such applications or program code, including any intellectual property rights therein
4. Your Data. Subject to the limited rights granted by You hereunder, We acquire no right, title or interest from You or Your licensors under this Agreement in or to Your Data, including any intellectual property rights therein.
5. Suggestions. We shall have a royalty-free, worldwide, irrevocable, perpetual license to use and incorporate into the Services any suggestions, enhancement requests, recommendations or other feedback provided by You, including Users, relating to the operation of the Services.

9) CONFIDENTIALITY

1. Definition of Confidential Information. As used herein, "Confidential Information" means all confidential information disclosed by a party ("Disclosing Party") to the other party ("Receiving Party"), whether orally or in writing, that is designated as confidential or that reasonably should be understood to be confidential given the nature of the information and the circumstances of disclosure. Your Confidential Information shall include Your Data; Our Confidential Information shall include the Services; and Confidential Information of each party shall include the terms and conditions of this Agreement and all Order Forms, as well as business and marketing plans, technology and technical information, product plans and designs, and business processes disclosed by such party. However, Confidential Information (other than Your Data) shall not include any information that (i) is or becomes generally known to the public without breach of any obligation owed to the Disclosing Party, (ii) was known to the Receiving Party prior to its disclosure by the Disclosing Party without breach of any obligation owed to the Disclosing Party, (iii) is received from a third party without breach of any obligation owed to the Disclosing Party, or (iv) was independently developed by the Receiving Party.
2. Protection of Confidential Information. The Receiving Party shall use the same degree of care that it uses to protect the confidentiality of its own confidential information of like kind (but in no event less than reasonable care) (i) not to use any Confidential Information of the Disclosing Party for any purpose outside the scope of this Agreement, and (ii) except as otherwise authorized by the Disclosing Party in writing, to limit access to Confidential Information of the Disclosing Party to those of its and its Affiliates’ employees, contractors and agents who need such access for purposes consistent with this Agreement and who have signed confidentiality agreements with the Receiving Party containing protections no less stringent than those herein. Neither party shall disclose the terms of this Agreement or any Order Form to any third party other than its Affiliates and their legal counsel and accountants without the other party’s prior written consent.
3. Compelled Disclosure. The Receiving Party may disclose Confidential Information of the Disclosing Party if it is compelled by law to do so, provided the Receiving Party gives the Disclosing Party prior notice of such compelled disclosure (to the extent legally permitted) and reasonable assistance, at the Disclosing Party's cost, if the Disclosing Party wishes to contest the disclosure. If the Receiving Party is compelled by law to disclose the Disclosing Party’s Confidential Information as part of a civil proceeding to which the Disclosing Party is a party, and the Disclosing Party is not contesting the disclosure, the Disclosing Party will reimburse the Receiving Party for its reasonable cost of compiling and providing secure access to such Confidential Information.

10) WARRANTIES AND DISCLAIMERS

1. Your Warranties. You warrant that You have validly entered into this Agreement and have the legal power to do so.
2. Our Warranties in respect of the Professional and Enterprise services: We warrant that (i) We have validly entered into this Agreement and have the legal power to do so, (ii) the Services shall perform materially in accordance with the User Guide, (iii) subject to Section 6)c) (Integration with Non-Odex Services), the functionality of the Services will not be materially decreased during a subscription term, and (iv) We will not transmit Malicious Code to You, provided it is not a breach of this subpart (iv) if You or a User uploads a file containing Malicious Code into the Services and later downloads that file containing Malicious Code. For any breach of a warranty above, Your exclusive remedy shall be as provided in Section 13)c) (Termination for Cause) and Section 13)d) (Refund or Payment upon Termination) below.
3. Non-GA Services. From time to time We may invite You to try, at no charge, Our products or services that are not generally available to Our customers ("Non-GA Services"). You may accept or decline any such trial in Your sole discretion. Any Non-GA Services will be clearly designated as beta, pilot, limited release, developer preview, non-production or by a description of similar import. Non-GA Services are provided for evaluation purposes and not for production use, are not supported, may contain bugs or errors, and may be subject to additional terms. Non-GA services are not considered "services" hereunder and are provided "as is" with no express or implied warranty. We may discontinue Non-GA Services at any time in Our sole discretion and may never make them generally available.
4. DISCLAIMER.
   1. WE OFFER NO WARRANTIES IN RESPECT OF ANY OF OUR SOFTWARE OR SERVICES.
   2. EXCEPT AS EXPRESSLY PROVIDED HEREIN, WE OFFER NO WARRANTIES OF ANY KIND, WHETHER EXPRESS, IMPLIED, STATUTORY OR OTHERWISE, AND WE SPECIFICALLY DISCLAIM ALL IMPLIED WARRANTIES, INCLUDING ANY WARRANTIES OF MERCHANTABILITY OR FITNESS FOR A PARTICULAR PURPOSE TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW.

11) INDEMNIFICATION

1. Indemnification by You. You shall defend Us against any claim, demand, suit or proceeding made or brought against Us by a third party alleging that Your Data, or Your use of the Services in breach of this Agreement, infringes or misappropriates the intellectual property rights of a third party or violates applicable law (a "Claim Against Us"), and shall indemnify Us for any damages, attorney fees and costs finally awarded against Us as a result of, or for any amounts paid by Us under a court-approved settlement of, a Claim Against Us; provided that We (a) promptly give You written notice of the Claim Against Us; (b) give You sole control of the defence and settlement of the Claim Against Us (provided that You may not settle any Claim Against Us unless the settlement unconditionally releases Us of all liability); and (c) provide to You all reasonable assistance, at Your expense.

12) LIMITATION OF LIABILITY

1. Limitation of Liability. NEITHER PARTY'S LIABILITY WITH RESPECT TO ANY SINGLE INCIDENT ARISING OUT OF OR RELATED TO THIS AGREEMENT (WHETHER IN CONTRACT OR TORT OR UNDER ANY OTHER THEORY OF LIABILITY) SHALL EXCEED THE LESSER OF $500,000 OR THE AMOUNT PAID BY YOU HEREUNDER IN THE 12 MONTHS PRECEDING THE INCIDENT, PROVIDED THAT IN NO EVENT SHALL EITHER PARTY’S AGGREGATE LIABILITY ARISING OUT OF OR RELATED TO THIS AGREEMENT (WHETHER IN CONTRACT OR TORT OR UNDER ANY OTHER THEORY OF LIABILITY) EXCEED THE TOTAL AMOUNT PAID BY YOU HEREUNDER. THE FOREGOING SHALL NOT LIMIT YOUR PAYMENT OBLIGATIONS UNDER SECTION 6 (FEES AND PAYMENT FOR PURCHASED SERVICES).
2. Exclusion of Consequential and Related Damages. IN NO EVENT SHALL EITHER PARTY HAVE ANY LIABILITY TO THE OTHER PARTY FOR ANY LOST PROFITS OR REVENUES OR FOR ANY INDIRECT, SPECIAL, INCIDENTAL, CONSEQUENTIAL, COVER OR PUNITIVE DAMAGES HOWEVER CAUSED, WHETHER IN CONTRACT, TORT OR UNDER ANY OTHER THEORY OF LIABILITY, AND WHETHER OR NOT THE PARTY HAS BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES. THE FOREGOING DISCLAIMER SHALL NOT APPLY TO THE EXTENT PROHIBITED BY APPLICABLE LAW.

13) TERM AND TERMINATION

1. Term of Agreement. This Agreement commences on the date You accept it and continues until all User subscriptions granted in accordance with this Agreement have expired or been terminated. If You elect to use the Services for a free trial period and do not purchase a subscription before the end of that period, this Agreement will terminate at the end of the free trial period.
2. Term of Purchased Subscriptions. Purchased subscriptions start on the date specified in the Order Form and will continue subject to You giving us one calendar months’ notice of the termination of the subscription. In other words if You send us a notice to terminate your subscription, for example, any time in May, then the termination will be effective at the end of June. The pricing will be reviewed annually on or before the 1st of January each year and We will send You a notice of the reviewed pricing 60 days prior. The reviewed price will be effective and payable as at the end of December each year. Save where a price was designated in the relevant Order Form as promotional or one-time, the annual increase shall not exceed 10% of the pricing for the relevant Services of the previous year.
3. Termination for Cause. A party may terminate this Agreement for cause: (i) upon 30 days written notice to the other party of a material breach if such breach remains uncured at the expiration of such period, or (ii) if the other party becomes the subject of a petition in bankruptcy or any other proceeding relating to insolvency, receivership, liquidation or assignment for the benefit of creditors.
4. Refund or Payment upon Termination. Upon any termination for cause by You, We shall refund You any prepaid fees covering the remainder of the term of all subscriptions after the effective date of termination. Upon any termination for cause by Us, You shall pay any unpaid fees covering the remainder of the term of all Order Forms after the effective date of termination. In no event shall any termination relieve You of the obligation to pay any fees payable to Us for the period prior to the effective date of termination.
5. Return of Your Data. Upon request by You made within 30 days after the effective date of termination of a Purchased Services subscription, subject to additional fees and charges by Us We will make available to You for download a file of Your Data in comma separated value (.csv) format along with attachments in their native format. After such 30-day period, We shall have no obligation to maintain or provide any of Your Data and shall thereafter, unless legally prohibited, delete all of Your Data in Our systems or otherwise in Our possession or under Our control.
6. Surviving Provisions. Section 7) (Fees and Payment for Purchased Services), 8) (Proprietary Rights), 9) (Confidentiality), 10)d) (Disclaimer), 11) (Indemnification), 12) (Limitation of Liability), 12 d) (Refund or Payment upon Termination), 12e) (Return of Your Data), 14)(Dispute Resolution) 15) (Who You Are Contracting With, Notices, Governing Law and Jurisdiction) and 16) (General Provisions) shall survive any termination or expiration of this Agreement.

14) DISPUTE RESOLUTION

1. The Parties agree that any dispute arising out of or relating to this Agreement or its interpretation, rectification, breach, termination or cancellation shall be resolved in accordance with the following tiered approach to dispute resolution:
   1. senior management of Us and the You shall attempt to resolve the dispute amicably by means of good faith negotiations;
   2. in the event that the dispute is not resolved within 30 (thirty) days of a written notice of a dispute, then either party may refer the matter to mediation in accordance with the provisions set forth under the DIFC Mediation Rules;
   3. only if the Parties are unable to resolve the dispute by way of the mediation procedure, the dispute shall be referred to and finally resolved under the Rules of Arbitration of the International Chamber of Commerce (ICC) by three arbitrators appointed in accordance with the said Rules. The place of the arbitration shall be Geneva and the language of the arbitration proceedings shall be English.
2. The provisions herein, shall not preclude a Party from seeking urgent relief in a court of competent jurisdiction, where grounds for urgency exist.
3. The Parties will be required to continue performing their obligations while any dispute is being resolved.

15) WHO YOU ARE CONTRACTING WITH, NOTICES, GOVERNING LAW AND JURISDICTION

1. General. Who You are contracting with under this Agreement, who You should direct notices to under this Agreement, what law will apply in any lawsuit arising out of or in connection with this Agreement, and which courts can adjudicate any such lawsuit, depend on where You are domiciled.
   1. If You are domiciled in: Any Country
   2. You are contracting with: Odex Middle East FZ LLC, Office 90, Building 8, Dubai Media City, United Arab Emirates. Notices should be addressed to: Administrative office, Odex Middle East FZ LLC, Office 90, Building 8, Dubai Media City, United Arab Emirates
2. The governing law is: United Arab Emirates and specifically DIFC courts
3. Manner of Giving Notice. Except as otherwise specified in this Agreement, all notices, permissions and approvals hereunder shall be in writing and shall be deemed to have been given upon: (i) personal delivery, (ii) the second business day after mailing, (iii) the second business day after sending by confirmed facsimile, or (iv) the first business day after sending by email (provided email shall not be sufficient for notices of termination or an indemnifiable claim). Billing-related notices to You shall be addressed to the relevant billing contact designated by You. All other notices to You shall be addressed to the relevant Services system administrator designated by You.
4. Agreement to Governing Law and Jurisdiction. Each party agrees to the applicable governing law above without regard to choice or conflicts of law rules, and to the exclusive jurisdiction of the applicable courts above.
5. Waiver of Jury Trial. Each party hereby waives any right to jury trial in connection with any action or litigation in any way arising out of or related to this Agreement.

16) GENERAL PROVISIONS

1. Anti-Corruption. You have not received or been offered any illegal or improper bribe, kickback, payment, gift, or thing of value from any of Our employees or agents in connection with this Agreement. Reasonable gifts and entertainment provided in the ordinary course of business do not violate the above restriction. If You learn of any violation of the above restriction, You will use reasonable efforts to promptly notify Our Legal Department (info@odex.software).
2. Relationship of the Parties. The parties are independent contractors. This Agreement does not create a partnership, franchise, joint venture, agency, fiduciary or employment relationship between the parties.
3. No Third-Party Beneficiaries. There are no third-party beneficiaries to this Agreement.
4. Waiver. No failure or delay by either party in exercising any right under this Agreement shall constitute a waiver of that right.
5. Severability. If any provision of this Agreement is held by a court of competent jurisdiction to be contrary to law, the provision shall be modified by the court and interpreted so as best to accomplish the objectives of the original provision to the fullest extent permitted by law, and the remaining provisions of this Agreement shall remain in effect.
6. Attorney Fees. You shall pay on demand all of Our reasonable attorney fees and other costs incurred by Us to collect any fees or charges due Us under this Agreement following Your breach of Section 6) b) (Invoicing and Payment).
7. Assignment. Neither party may assign any of its rights or obligations hereunder, whether by operation of law or otherwise, without the prior written consent of the other party (not to be unreasonably withheld). Notwithstanding the foregoing, either party may assign this Agreement in its entirety (including all Order Forms), without consent of the other party, to its Affiliate or in connection with a merger, acquisition, corporate reorganization, or sale of all or substantially all of its assets not involving a direct competitor of the other party. A party’s sole remedy for any purported assignment by the other party in breach of this paragraph shall be, at the non-assigning party’s election, termination of this Agreement upon written notice to the assigning party. In the event of such a termination, We shall refund to You any prepaid fees covering the remainder of the term of all subscriptions after the effective date of termination. Subject to the foregoing, this Agreement shall bind and inure to the benefit of the parties, their respective successors and permitted assigns.
8. Entire Agreement. This Agreement, including all exhibits and addenda hereto and all Order Forms, constitutes the entire agreement between the parties and supersedes all prior and contemporaneous agreements, proposals or representations, written or oral, concerning its subject matter. No modification, amendment, or waiver of any provision of this Agreement shall be effective unless in writing and either signed or accepted electronically by the party against whom the modification, amendment or waiver is to be asserted. However, to the extent of any conflict or inconsistency between the provisions in the body of this Agreement and any exhibit or addendum hereto or any Order Form, the terms of such exhibit, addendum or Order Form shall prevail. Notwithstanding any language to the contrary therein, no terms or conditions stated in Your purchase order or other order documentation (excluding Order Forms) shall be incorporated into or form any part of this Agreement, and all such terms or conditions shall be null and void.